Hospitality Summer Trends 2022

Hospitality summer trends 2022

Hospitality Summer Trends 2022: in an ever-changing and adaptive industry, what changes are we set to see this summer? As we hopefully come to the end of the global impact of the covid-19 pandemic, currently, hotels and restaurants are going through the biggest period of change in its entire history.

It is imperative for hospitality businesses to adapt to industry changes to stay on top. Therefore, the purpose of this blog is to identify the upcoming industry trends and provide details of these changes.

With that being said, lets take a look into what changes are set to occur this summer:

Hospitality summer trends 2022

Key features for your hotel or restaurant

As seen in the graphic below, four key changes are set to take place this year. These changes are regarding:

  • An increase in solo travelers
  • Travel with purpose
  • Technology integration
  • Personalisation

Why are these trends important for your hotel or restaurant?

Hospitality is an industry that is constantly changing and adapting in nature. The effects of the covid-19 pandemic make this statement even more truthful and relevant. For hospitality businesses to thrive, they must be aware and adapt to industry changes to stay at the top of their game.

So, how can they do this? Firstly, it has be aware of the key changes and trends in the industry. Here, we have provided you with four of the most relevant in the hospitality industry. If you would like to hear more details about these trends, then why don’t you contact us?

Author: Jesse Lipperts

[email protected]

“Reinvent the menu experience”

Open your free account today at MasterTAAG

Staff shortage

3 tips to address staff shortage

The past two years, the hospitality industry has seen a lot of changes. Many restaurants were allowed to stay open only under strict measures, and some even had to close. This was a major setback not only for the restaurant owners, but also for the staff. Part of the staff was fired and had no job elsewhere. According to Statista, roughly 62 million jobs were lost in the hospitality and travel industry worldwide. Fortunately, restaurants are now allowed to open their doors again, but many are now faced with a problem: staff shortages. A lot of the former staff is not coming back due to the uncertainty that is now going on within the industry, so how can we solve this problem? Therefore we have 3 tips to address staff shortage:

Set priorities

First, examine where your guest experience is suffering due to a staffing shortage. This could be in the kitchen, at the front desk, or in service. Select the most important areas, those with the greatest impact on guest satisfaction, and look for ways to solve the problem here first. Then work your way down the list.

QR code Restaurant Menu

Manage expectations

Guests often like to know what they can expect in advance, and this can be managed well by mentioning the current situation when booking. Specify which services are currently limited or unavailable. This prevents disappointment during the visit.

Use the latest technologies

Nowadays, technology helps to streamline and automate countless processes in the hospitality industry. And during the pandemic, it was used to deal with staff shortages in the hospitality sector. Keep in mind that the goal is not to replace people with machines. Instead, new technology should support your team by making their jobs easier. Let technology take over repetitive and boring tasks so that your staff has more time for the more important work of providing a great guest experience.

These examples can help you:

  • Book online: Today’s guests like to make reservations online. It is easy and fast, and guests can immediately see whether a table is available. This not only makes a welcoming impression, but also leads to more reservations. And the biggest advantage is that you don’t have to constantly be on the phone taking reservations.
  • MasterTAAG digital menu: One of the tasks of the staff is to collect the orders. This is a task that consumes a lot of time. By using a digital menu you remove this task and you can deploy your staff elsewhere. MasterTAAG is a digital menu that allows your customers to view and interact with your menu, order and pay directly from their mobile devices. Streamlining the operation of table service, you will see a huge improvement in efficiency and stress management for staff and management. Try the DEMO here! If you want to know more about MasterTAAG, this video explains it in more detail.

Get your restaurant or hotel ready for a better future today!

A shortage of staff can have many consequences for your hotel or restaurant, including bad reviews from guests and overworked teams. However, there are ways to deal with the problem. Obviously, there is a lot to consider and it is clear that the problem will not be solved tomorrow. But it is important to take up new technological solutions now and to invest in new as well as current staff.

MasterTAAG | Free QR code Restaurant Menu
Valentine's Day cocktails

Valentine’s Day – Top 5 most popular cocktails

It’s that time of the year again – Valentine’s Day. 14 February is just around the corner as couples frantically organize romantic plans with their significant other.

As is standard these days, a romantic evening featuring food and alcohol is a must on this special day. This is especially true given covid restrictions have been eased already in 2022.

Therefore, it is imperative that your hospitality venues are prepared for this sudden surge in demand.

In this article, we will walk you through the top 5 most popular cocktails for couples on Valentine’s Day:

Top 5 Valentine’s Day Cocktails

1. Raspberry Daiquiri

Valentine's Day cocktails: Raspberry Daiquiry
Raspberry Daiquiry

This bright-red, fruity is always popular, regardless of the time of the year. Consisting of fresh raspberries, lime juice and rum, this drink is an absolute essential for any menu on Valentine’s Day.

2. Classic Bloody Mary

Valentine's Day cocktails: Classic Bloody Mary
Classic Bloody Mary

A true Valentine’s Day classic. This refreshing beverage is made up of vodka and topped up with tomato juice and is furthered seasoned by Tabasco, lemon juice and Worcester sauce.

This marvelous cocktail is guaranteed to be a favourite at any hospitality venue on Valentine’s Day.

3. Cherry Crush

Valentine's Day cocktails: Cherry Crush
Cherry Crush

Possibly the tastiest drink on the entire list, the cherry crush cocktail is a delightfully refreshing concoction.

The dark-red drink has tones of cinnamon and ginger provides the tart cherry-based flavor with a bit of punch.

4. Frozen Pomegranate Margarita

Valentine's Day cocktails: Frozen Pomegranate Margarita
Frozen Pomegranate Margarita

The frozen pomegranate margarita mocktail is not just an tasty drink, but is also relatively good for you, too. The pomegranates are packed full of antioxidants and vitamin C .

The cocktail also contains flavorful seeds and lush, both of which provide this drink with a fun and fresh twist.

5. Chocolate Covered Strawberry Cocktail

Valentine's Day cocktails: Chocolate Covered Strawberry Cocktail
Chocolate Covered Strawberry Cocktail

This drink is notoriously pink and very pretty to look at for loved-up couples. At first site, this may look like the sort of drink an eight-year-old would create if given free-range of the kitchen.

However, do not let that put you off! Consisting of fresh strawberries, strawberry vodka, cream and chocolate syrup, this drink is especially appealing to younger couples.

Happy Valentine’s Day to all cocktail-lovers

We hope these cocktails inspire your hospitality business to provide couples worldwide with an amazing Valentine’s Day experience.

These are some of the tastiest and prettiest drinks in the world and are sure to leave your customers satisfied and impressed.

If you are a particular cocktail fan in general, then why not find out how to make some at home.

Author: Cian Richardson

[email protected]

“Reinvent the menu experience”

QR Code Smart Menu for Restaurants, bars and hotels

Open your free account today at MasterTAAG

MasterTAAG’s QR code menus now include a brand-new timer feature

MasterTAAG has integrated a brand-new timer feature to its QR code menus.

The innovative timer feature allows your hospitality business to choose what time specific items or category of items appear on your automated menu.

Read on to find out more about this new feature, and how it can benefit your bar, restaurant or hotel.

How does the timer feature work?

The new timer feature allows hospitality businesses to control what time certain items and item categories feature on their digital menus.

For example, customers generally consumer croissants and cereals for breakfast in the morning. Therefore, it makes little sense to have these items feature on your digitalised menu after noon.

Our timer feature allows you to select what time of the day you would like these items to appear on your QR code menu.

To find out more about how to use our new timer feature, click on the link to view the tutorial video.

How does the timer feature improve the QR code menu experience?

The new timer feature will make your automated menu more organised, which is a key element of customer satisfaction.

For example, what if a customer ordered a croissant after noon but were later informed that they were not available at that time? This will likely upset the customer and is far from the ideal or most efficient scenario.

Our QR code menus now eliminate this possibility, which will undoubtedly improve the customer’s experience and increase customer satisfaction.

Moreover, the new feature provides your hospitality business with a more sophisticated and modern menu. In an ever-increasing technological industry, a feature like this will aid your business’ image and helps you to keep up with and even exceed the experience your competitors can provide.

Your staff will also greatly appreciate our new timer feature. The feature eliminates the possibility of invalid items being ordered, which increases the efficiency of your business’ operations.

Errors are also significantly reduced by our new timer feature. This reduces the stress levels of staff and allows them to work in a more comfortable environment. Resultantly, staff are now able to work in a more efficient manner and perform to a higher quality. This will undoubtedly lead to a greater overall customer experience.

How can I use this feature at my hospitality business?

If the new timer feature sounds of interest to you, then why not get a new digital menu with MasterTAAG?

MasterTAAG is the only automated menu service that offers this efficient, innovative feature.

To access this brilliant new feature, click on the link to register for the MasterTAAG premium account.

Alternatively, you can try the free MasterTAAG account here. If you like what you see, then you can sign up for the premium account later and access our brand-new timer feature.

Author: Cian Richardson

[email protected]

“Reinvent the menu experience”

Open your free account today at MasterTAAG

Emily Ellyn interview: My experience interviewing the celebrity chef

“Reinvent the menu experience

Duration: 5 minutes

Last month, I had the pleasure of conducting an interview with celebrity chef Emily Ellyn. Emily offered some interesting insights into her love for food growing up, her career, life in the hospitality industry post-covid, the future of QR code menus and tips for inspired chefs.

Having spoken to Emily prior to the interview, I already knew how much of a character she is and how entertaining she would be. Emily is also very experienced in her field of work and has so much wisdom to share with the world.

That being the case, I conducted my research and prepared my questions in a way to fully uncover these marvelous traits of hers.

Screenshot of the interview with American celebrity chef Emily Ellyn. We discussed numerous topics, such as the impact of QR code menus, the role of social media in hospitality, tips for aspiring chefs and her love for food growing up
Read on to hear more about the behind-the-scenes of my interview with Emily Ellyn

The result was, predictably, amazing. I felt so entertained and fully engaged throughout the interview and was left captivated and enthralled at the same time due to her infectious personality and humour, as well as her expert knowledge.

Today, I would like to share my experience of interviewing Emily Ellyn and provide some details about Emily and what she does.

Does this sound of interest to you? If so, then feel free to read on.

Who is Emily Ellyn?

Emily Ellyn - Exclusive MasterTAAG interview
Emily Ellyn

Emily is an American celebrity chef based in Orlando, Florida. She is a chef educator and recipe developer who has previously won competitions such as Cup Cake Warrior and Cutthroat Kitchen. Emily has also featured on the Food Network and HGTV on US television and runs her own website. She posts articles, video tutorials and recipes to help her followers learn and improve their culinary skills.

Boasting nearly 12,000 Instagram followers, Emily aids so many aspiring chefs and shares her recipes with keen cooks all over the world. Emily loves to add a fun twist to her recipes and make them original, a feature that has proven to be very popular amongst her followers.

However, there is so much more to Emily than meets the eye. As a result, I prepared my questions for Emily in such a way as to dig a little deeper and uncover some expert opinions and insightful stories about Emily. However, there is so much more to Emily than meets the eye. Subsequently, I prepared my questions for Emily in such a way as to dig a little deeper and uncover some expert opinions and insightful stories about Emily.

My experience interviewing Emily Ellyn

Within seconds, it became apparent Emily is an energetic, unique character. Bursting with personality and a distinct, 1950s dress sense, I knew this would be a fun and enjoyable interview.

Not only was Emily entertaining and a joy to interview, but she was also incredibly insightful. Throughout the interview, Emily and I discussed topics such as:

Emily’s love for food growing up

Her career

Future plans

Social media’s role in the hospitality industry

Tips for aspiring chefs

Future of US hospitality

Technology in the hospitality industry

Future of QR code menus

Emily supports the integration of automated menus into the hospitality industry
Emily posing with a delicious chocolate cake she made herself

Listening to Emily’s story was truly fascinating. For anyone looking to achieve great things in not just the hospitality industry, but in all aspects of life, it is key to understand how others before us achieved the goals we have set for ourselves and to learn from their experiences.

I was enthralled by Emily’s early culinary memories. It was particularly interesting to hear about how she developed from a little girl with an interest in cooking to the successful chef she is today. Most people, including myself, perform better when they have motivation and an end goal set for themselves. Listening to Emily will definitely leave you inspired and ready to do just that.

Perhaps most fascinating of all though, were the insights into the industry Emily provided from an expert’s point of view. She and I discussed a number of topics, ranging from technology in the hospitality industry to advice for aspiring chefs.

Emily offered alternative insights into a variety of topics that perhaps the majority, including myself, had not previously considered. Emily consistently viewed topics from different angles. This us all the chance to interpret certain subjects in a completely different way and learn something new.

Where can I find the interview?

Emily is a very glass half-full kind of person. This absolutely shone through in the interview, making it a fun and enjoyable experience for me and hopefully you, too.

So if you would like to hear more of what Emily has to say, then feel free to either click on the video above or click on the link below to access the full interview:

Emily Ellyn interview

We hope you enjoy the interview and feel free to share your thoughts with us on our social media pages.

Author: Cian Richardson

[email protected]

“Reinvent the menu experience”

Open your free account today at MasterTAAG

MasterTAAG Referral Campaign: Invite 3 friends and get a free premium account on us

“Reinvent the menu experience”

Duration: 5 minutes

MasterTAAG is offering hospitality businesses the chance to win a free premium account as part of our new Referral Campaign. Does this sound of interest to you and your business? If yes, then read on and see how you can receive a free premium account with MasterTAAG today. You can click here to claim your free MasterTAAG account now

Why do I want a MasterTAAG premium account?

Our premium account gives you access to multiple additional features that will help your business to stand out in an increasingly competitive industry that is hospitality. Here are a few examples of what owning a premium account with MasterTAAG can provide for you:

QR code with logo
Click & Collect
Customer rating
Order Management
Promo Window

There are many more features of the premium account that can help your business run more smoothly. To find out more, come back again next week and read our new blog. This will go into more detail on the benefits of owning a premium account with MasterTAAG.

Who is eligible for the Referral Campaign?

If you have received either an email notification or an in-app push notification from MasterTAAG, then you are eligible for the Referral Campaign.

Unfortunately, this promotion is currently only open to users who receive an offer from us. However, there is no need to worry if you have not received one yet. We will be releasing more promotions in the future which you may be eligible for instead.

Who can I invite for the Referral Campaign?

You are required to invite 3 friends who either run or influence a hospitality business such as a restaurant, bar or hotel. These businesses cannot already be using a free QR code menu and must not have used MasterTAAG before.

How can I invite friends for the Referral Campaign?

You can fill in your friends’ details using this link or you can search for the Referral Campaign on our website and sign up from there.

So why not refer 3 friends and save your business £299 a year on our essential premium membership? Use the link above to sign up today!

Use #loveyourmenu on all socials to stay connected with MasterTAAG

What is #loveyourmenu?

#loveyourmenu is our brand new hashtag as we look to promote the use of free QR code menus for hospitality businesses all over the world. We here at MasterTAAG believe every business and its customers should love their menu. The use of QR code menus can increase your business’ efficiency and productivity, as well as being more convenient for your customers.

MasterTAAG aims to encourage businesses to move forward and improve their operations and would like to make it as simple as possible for you and others to find us.
You can use our hashtag on multiple platforms such as:

Like what you hear? Then why not join the conversation and use our new hashtag to get all the latest updates on our free QR code menus.

Google
Twitter
Instagram
Facebook
Linkedin
YouTube

As the world changes and technology usage increases, it is paramount now more than ever for businesses to keep up with the latest trends. Implementing free QR code menus for your business is the perfect way to begin this modernising process.

So, don’t get left behind and remember to #loveyourmenu

Don’t forget, if you would like to participate in the MasterTAAG Referral Campaign, please click here to sign up.

Author: Cian Richardson

[email protected]

“Reinvent the menu experience”

Open your free account today at MasterTAAG

Contactless Digital Menu via QR code keeps workers and customers safe

Keeping workers and customers safe during COVID-19 in restaurants, pubs, bars and takeaway services

The UK is currently experiencing a public health emergencyas a result of the COVID-19 pandemic. As such, it is criticalthat businesses take a range of measures to keep everyonesafe. This document is to help you understand how to worksafely and keep your customers safe during this pandemic,ensuring as many people as possible comply with socialdistancing guidelines (2m, or 1m with risk mitigation where2m is not viable, is acceptable). We hope it givesyou freedom within a practical framework to think aboutwhat you need to do to continue, or restart, operationsduring the COVID-19 pandemic. We understand howimportant it is that you can work safely and support yourworkers’ and customers’ health and wellbeing during theCOVID-19 pandemic and not contribute to the spread of thevirus.

We know that many of these businesses are currentlyclosed, by government regulation, for their usual service -this guidance will be useful for those businesses as theydevelop new ways of working or to help prepare for the timewhen they are able to reopen. The government is clear thatworkers should not be forced into an unsafe workplace andthe health and safety of workers and customers, and publichealth, should not be put at risk.

This document sets out guidance on how to open workplaces safely while minimizing the risk of spreading COVID-19. It gives practical considerations of how this can be applied in the workplace.

How to create a free digital Menu QR Code for your restaurant

How to create easily a digital Menu QR Code for your business

QR Code menus are digital menus that enable diners to scan and access on their mobile phones. As the restaurants reopen after the COVID-lockdown, to ensure the safety of the diners, national restaurant associations make it mandatory for them to offer disposable menus or digital menus. Get yours free today!


How Hotels, Restaurants, and Bars Can Minimise Risk While Reopening – Post-COVID19

It’s no brainer, post-COVID-19, host industries will go through a complete overhaul in consumer behaviour, demography and industry trends. Considering various factors, consumers will become more conscious about hygiene while dining or takeaways eventually to avoid maximum physical contact as possible. It’s a global history that human behaviour changes after every disaster pandemic. Call it a necessity or new-norms, we need to prepare ourselves for the stronger tomorrow and timely assist the consumer behaviour transition for the collective growth of the hospitality industry.
free Restaurant QR code menu #mastertaag

MasterTAAG: El menú de códigos QR para tu restaurante

Hoy en día existen muchas personas que buscan conocer nuevos horizontes. Viajar es algo que se está haciendo popular. Las grandes ciudades a diario son visitadas por una gran cantidad de turistas de distintas culturas así que esto hace que existan incontables limitantes al momento de la comunicación. Ciudades como Londres, Roma, Barcelona, París, Nueva York, etc. deben estar en contacto diario con muchas culturas así que los habitantes deben estar siempre actualizando sus tecnologías para hacer más placentera la estancia de los turistas en su área geográfica.

free Restaurant QR code menu #mastertaag
free Restaurant QR code menu #mastertaag

Vivimos en un mundo globalizado, donde todo está a un clic de distancia, es decir que queremos tener todo de manera inmediata. Así que la rapidez es un factor importante dentro de la industria gastronómica y hotelera. Las estadísticas turísticas incrementan anualmente en las grandes ciudades. Inglaterra ha sido uno de los países de la Unión Europea (UE) más visitados en el 2018, seguido de Francia y España, recaudando un aproximado de 150 millones de turistas al año entre los tres.

Estos números invitan a los dueños de empresas gastronómicas a estar en constante evolución para poder crecer entre la competencia de los distintos restaurantes manteniendo al comensal feliz con un servicio rápido y eficaz.

Una simple solución

Una de las soluciones n más sencillas es la aplicación MasterTAAG (www.mastertaag.com) que se trata de un código QR que te redirige al menú virtual del restaurante en el que te encuentras y te especifica el menú de una forma sencilla e incluso podrás ver fotos de los platos. Posee una opción para cambiar el lenguaje del menú.

Si eres un restaurante podrás tener tu propio código QR el cual podrás imprimir para que los comensales puedan escanearlo y ordenar lo que deseen en un tiempo menor. La tecnología nos ayuda a ser mejores, así que no esperes más y pruébalo.

Restaurante Barcelona – MasterTAAG QR Code Menu
MasterTAAG
MasterTAAG
Digital restaurant menu mastertaag.com

How Contactless Payment & QR Codes Can Jointly Reshape The Hospitality Industry Post-Covid

A new era of transactions has arrived. Heralded in rapidly by Covid-19, contactless payment suddenly became the payment choice “du jour.” Globally, we were already setting out sights on obviating paper-cash and the need for pins; however, that reality has arrived sooner than expected.

What is contactless payment, and how does it work?

Otherwise known as “touch-free” payment, “remote” payment, and “tap-and-go,” contactless payment only requires an online connection. This connection is formed between the phone and the “Point of Payment” through a near-field-communication (NFC.) Once the payee taps their card or more often these days – simply hovers their card above the payment site – a unique code is created which marks the payment and is directly issued to the bank.

Digital restaurant menu mastertaag.com
Click & Collect by MASTERTAAG

More recently, completely eliminating the need for cards, online financial apps are also offering customers the option to pay directly from their phones.

Growing in popularity since the rise of Covid-19, a mid-March study showed that 30% of the respondents took switched to contactless payments since the virus appeared. Interestingly, 70% of those users claimed they would continue using contactless payments post-COVID-19.

Naturally, this swift transition is down to a growing awareness of surface germs and contagion trajectory. But it can’t be denied that convenience still lies at the heart of people’s yearning for new and exciting Fintech innovations. Paired with banks across numerous countries, the Fintech industry has listened to this demand cry and, in turn, doled out the nifty QR code.

What are QR codes?

QR codes can be considered an expansion of contactless payment. Essentially QR codes are a form of barcode that contains directions to a particular website or online document. These codes are machine-readable, meaning that they require no physical contact whatsoever other than the proximity of a scanner (phone camera.) And that’s great for the germ-conscious. It also just happens to be great for business.

QR code for the hospitality industry by masterTAAG

It’s possible that businesses stand to gain the most from turning away from tradition, particularly in the highly customer-driven accommodation and dining sectors.

How employing both contactless payment options and QR codes can enhance customer experience and increase revenue

Picture this. A health-conscious couple walks into a restaurant and is wary about touching anything that may be contaminated or unsterilized. To their delight, they’re met with a table-center QR code sign as they take their seats.

What they know is that they can simply scan this code, and the restaurant’s menu will appear on their phone – perfect. There’s no need to touch any haggard menus. Better yet, they are now at ease, knowing that the restaurant has their wellbeing and safety in mind.

They haven’t had to download an app or log in to an account to achieve this effect. All that’s left for them to do is select what they want and show it to a server.

And once they’re finished, they can tap to pay, especially now that contact payment limits are being eased in the interest of encouraging its use. Or, they can pay using an online payment app such as PayPal, Venmo, or Google Pay.

So, if customers benefit from the implementation of QR menu codes, why aren’t businesses eager to get started?

Benefits of pairing contactless payments and QR codes in business strategy

When a guest interacts with a business through their phone or social media, they’re more likely to share it, thus promoting the venue to their friends. Not only does this allow a business to monitor which aspect of their service/products is most attractive through increased data collection, but it can also drastically expand business reach.

What’s more, customer service receives a boost considering that human error is minimized, and guests can comprehensively view deals, specials, and other offers from the establishment. That means that instead of guests looking for entertainments or services elsewhere, they can become aware and avail of the hotel or restaurant services through QR code produced information.

So, it’s no surprise that in the age of technology, small and large businesses alike were capable of quickly shifting some of their core-processes online, including introducing QR scanning systems and expanding their contactless payment services.

Through using online QR code-accessed menus, a business can keep their menus up-to-date and relevant in real-time. It’s expected that dynamic digital menus and services will be the future of the service industry.

The push for digitization in the hospitality sector

In addition, as the number of financially-inclusive “digital banks” grows alongside tightening of security around contactless customer and card details, it seems the shift is inevitable. Customer’s expectations are also rising around the tech-savviness and convenience of a business. The more services they can receive digitally, the better for sales and rate of customer retention.

QR code Restaurant Menu

So, for highly customer-focused hospitality businesses such as restaurants or hotels, it’s worth adapting, optimizing, and potentially harmonizing both online/contactless payment options and a QR system. And, with research by MasterCard showing that 46% of the world’s population are currently using some form of non-cash payment – now is the best time to make the switch.

Fortunately, the transition is easy. Implementing a contactless payment system and rolling out a campaign of business-related QR codes requires consulting an IT firm, company bank, and buying the necessary equipment. QR codes are notoriously easy to implement due to their click-and-go production.

So, as the Fintech industry, banks, and businesses’ rush to accommodate new customer needs, a QR and contactless payment system seems like the fastest and surest way to stay on-top of the ever-changing market.

Discover MasterTAAG, a fully integrated Contactless Menu & Payment.

free Restaurant QR code menu #mastertaag
free Restaurant QR code menu #mastertaag